mitsubishi OUTLANDER:
built over 100 ways better
With nothing unique to advertise about the Mitsubishi Outlander we made made 102 unique ads for every one of its tiny enhancements, right down to the slightly softer armrest padding.
The campaign lead to a 64% sales increase and nearly killed us trying to pull it off.
AWARDS
Webby Awards - Nominee
Strategy Digital AOY - Silver (Contributor)
Role: Writer
