meow mix:
moew-a-thon

The CIA plays the Meow Mix jingle on repeat as a torture tactic. So we did as a campaign to get cat owners to prove how much they love their cat.

Role: Creative Director
Team: Jerry Yang, Michael Carey

SELECT PRESS
Contagious - Campaign of the Week
Adweek
Muse by Clio

AWARDS
Campaign AOY - Branded Content Gold
Communication Arts - Winner
Marketing Awards - Bronze

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